Why Cyberlaunch?
Our longevity of over 25 years makes Cyberlaunch one of the longest running Website Design and Development companies in the world!
It is evident in today's world that web sites are a necessity for any and every business. Most organizations have come to realize that not only is the cost of having a website developed an investment, but also that the maintenance of their site is a standard monthly expense. Cyberlaunch designs with this in mind.
At this point in time, most businesses already have a web site, but is it working? How long ago was it designed? 90% of our business is redesign. If your web site isn't doing what you intended, or it looks dated, it's time to consider updating it. Whether you need a total redesign, or perhaps just tweaking of your current site, Cyberlaunch is here to help.
Ongoing maintenance and updating is also a key factor. We consult each client to determine the amount of involvement they wish to have in ongoing maintenance. After this has been established we present a unique monthly hosting, maintenance, and marketing plan to meet your goals and objectives. We have the resources and ability to be a complete solutions provider, or to build in the functionality to have your site completely self-sustaining on your servers... or a combination of both.
Cyberlaunch is becoming a rarity in the quickly expanding field of web design firms due to our longevity, design philosophy, and core goal of usability, marketability, and ultimately, client satisfaction. With our help, you can finally give your business the website it deserves!
Design & Usability
A well-designed and functional website is a necessity in today's business world. Cyberlaunch can give you exactly that, as well as help you develop a plan to grow your business, whether it be increasing your market share, or to jump start a new business entirely.
Design can be a pretty vague concept. What Cyberlaunch focuses on is the development of websites that work for the business it's representing. We offer you our years of experience in website usability, Internet standards, Market and Industry specific research, creative design and appropriate market-based presentation. We have a very hands-on approach to the development of your website and what you want it to do for your business.
- What market are you trying to reach?
- What are your competitors' offering?
- How can we help set your business apart from the rest?
- What are you goals and how can we help you reach them?
It is a strong belief of ours that nothing is more important than the usability of your website. An elegant graphic design can be of no value if the user can't find the information they're looking for and fast. Over 80 percent of web users will quickly opt to use another website if it takes too long to load.
Budget & Planning
In an ideal world, budget would not get in the way of executing your online goals. However, we realize that, in the real world, budget is a concern.
We contain development costs by thoroughly evaluating your needs, goals, and expectations before we begin the labor-intensive tasks of page design, image development, and site functionality. While revisions are inevitable, proper planning eliminates the time and expense of re-designs and improper implementation.
Marketing & SEO
The marketing and positioning of your website are just as important as it's content and design. A website with perfectly executed design and content will fail to meet expectations if not properly marketed. Cyberlaunch takes extra measures to ensure a relevant, productive listing on today's top search engines, such as Google, Bing, Yahoo, and industry specific directories.
Many internet marketers will try and cheat, or manipulate, search engines into ranking their website higher than it should to gain exposure. These marketing techniques, often referred to as "black hat internet marketing," may cause your website to gain visibility temporarily, but can ultimately lead to your site being banned from search engines altogether. With Cyberlaunch, you can rest assured that your site will get the rankings it deserves, in the proper way, and stay there.
Cyberlaunch will, with competitive research and your help, determine the appropriate keywords and phrases to reach the market you desire. We also research the frequency of searches for keywords relevant to your site to best determine which terms to place emphasis on.
In addition, Cyberlaunch tracks your search engine relevance, evaluates placement (changing and adjusting your keywords as needed), and resubmits your site when necessary. Our submission service is included as an integral part of our site development... it's not an afterthought... it's not an additional cost. After all, it doesn't matter how great your site looks or how well it functions if no one ever sees it.
Measurement
Website traffic statistics are provided by Cyberlaunch for all sites hosted and maintained. Visitor activity is broken down into monthly, weekly, daily, and even hourly reports. The reports also indicate page popularity, important when considering enhancing your site. Most valuable, it also provides information on which search engines your visitors are using to find you. Additionally, you can see what keywords they are inputting.
These statistics, and more, are available to you online at any time.
Maintenance
Consistently updating your site gives people a reason to keep coming back. Much too often you find sites "under construction", or sites that have not been maintained or updated for months - or even years! We recommend updating or refreshing at least your home/entry page content once a month, if not more frequently.
As stated in the Marketing information, we include evaluation, adjustment/refinement of keywords, and resubmission in our maintenance programs.
Hosting is included in all maintenance plans at no additional charge.
Domain Registration
If you don't already have a domain name, or are looking for additional domains, Cyberlaunch will help you obtain one. Now that domain names are so inexpensive, many companies have multiple domains — all the better for marketing.
Also, we have found that many times, when a development company registers a domain for a client, they often do so under their name, not the clients. This can lead to problems should you ever decide to switch to another provider. All domains and websites are the property of the client, not the development company.
Depending on the availability and extension (.com, .org, .net etc.) the fees vary. Many domain registration companies offer bulk discounts or discounts for multi-year registrations. We will let you know what, if any, discounts apply when we search for relevant and available domain names.
Consultation & Cooperation
Consultation and cooperation are key ingredients to every website that Cyberlaunch develops.
Over the years we have built an impressive showcase of websites, but what we believe really sets Cyberlaunch apart from the rest is our approach and personal touch. Others may eagerly solicit high-profile clients and attempt to inspire awe with the latest bells and whistles, but never actually consult with the client on how to achieve their goals.
Cyberlaunch is proud to have developed sustaining relationships with our clients, some as long-term as the number of years we've been in business. We are honored that they continue to allow us to maintain, host, market, and update their sites. We take as much pride in the success of our clients as we do in our own.
